98 Hours of Christmas Magic

What are your holiday traditions? Hanging ornaments your kids made years ago? Caroling? Oyster stew on Christmas Eve? Matching Christmas sweaters? Leaving cookies for Santa and carrots for the reindeer?

Every family has traditions, and so does Magic 98! Every year, 98 Hours of Christmas Magic puts Madisonā€™s biggest and best Christmas music library on the air, from Burl Ives and Bing Crosby to Pentatonix and Mariah Carey, along with everything in between. Fun songs, quiet carols, holiday hits from long ago, and new tunes to enjoyā€”all the music that makes the holiday perfect.

We appreciate the help of our 2024 Christmas sponsors:

Genesis Painting, adding a brushstroke of joy for a vibrant new look
Lake Ridge Bank River Rink at Grand Crossing Park, Monona’s very own winter wonderland
Stoughton Health, trusted care close to home
Bruce Company in Middleton, your holiday experts
Downtown Madison, the area’s best destination for shopping, dining, entertainment, and events, where State Street meets the Capitol Square
—The Fields Family at Jaguar Land Rover Volvo of Madison, wishing your family a happy holiday season
Impact Life, reminding you that blood donors save lives. Learn about giving blood or hosting a blood drive at bloodcenter.org

98 Hours starts at 10PM on Saturday, December 21, and runs through midnight on Christmas night, on Magic 98.