Jim Bartlett's Blog

Cool Concert and Album Ads of the 70s

YouTube has done a great service in preserving the kind of stuff that used to disappear forever before there was anyplace to put it. For example, there are thousands, maybe millions, of hours of TV commercials on YouTube–and some of the most interesting ones are for record albums and concerts.
Posted  on January 9, 2016
Jim Bartlett's Blog

New Year’s With the Crew

I can’t remember anymore how the group of high-school friends we called the Crew coalesced, exactly. There were about a dozen of us, give or take, and a few other people came and went on the fringes of the group. Starting the year we were 17, various combinations of us
Posted  on December 21, 2015
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Jim Bartlett's Blog

All of the Other Reindeer

Certain Christmas songs are so closely identified with a specific artist that nobody else should even try to record them. Nobody should do “Holly Jolly Christmas” except Burl Ives, for example. The best version of “The Little Drummer Boy” is the one by the Harry Simeone Chorale, which was the
Posted  on December 1, 2015
Jim Bartlett's Blog

The Locking Time

In my neighborhood, every October, the leaves go from green to mostly gold, and the slightest breeze sets them fluttering to the ground, whirling and sparkling like fat yellow snowflakes. But now, the trees are mostly bare. There are drifts of leaves raked to the curb waiting for pickup, and
Posted  on November 2, 2015
Jim Bartlett's Blog

Dining Room

Are you allowed to eat at your desk in your office?  Here at Magic 98, we are.  I joked the other day that over the course of my career, I have eaten exactly one million sandwiches in studios while I’m on the air.  The true number is probably something less
Posted  on August 17, 2015
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Jim Bartlett's Blog

The Family Vacation

When I was growing up, we were took a vacation almost every summer, at least for a few days. The first vacation I can remember must have been in the late ’60s or maybe 1970. We visited Mark Twain’s hometown, Hannibal, Missouri, where my mother bought a copy of Tom
Posted  on July 18, 2015
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Jim Bartlett's Blog

When You Say . . . What?

“The Bud Song,” well known to everybody around these parts, began as one of the most famous advertising jingles in history, ending with “When you say Budweiser, you’ve said it all.” The original commercial was first broadcast sometime around 1970, and it wasn’t long before the song was adopted by
Posted  on June 15, 2015
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Jim Bartlett's Blog

Casey Kasem and the FBI

During his lifetime, Casey Kasem had millions of fans around the world. Most of them were like you and me: normal, well adjusted, and conscious of the true nature of the relationship between radio DJ and listener–it’s friendly, but it’s not the same kind of relationship you have with family
Posted  on April 23, 2015
Jim Bartlett's Blog

Record Store Day

Record Store Day is coming up on April 18th. It’s become quite a big deal in recent years, a day to celebrate the unique culture of independently owned record stores, both in the United States and around the world. Vinyl has made a tremendous comeback in popularity over the last
Posted  on April 4, 2015
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Jim Bartlett's Blog

One Way to Be a Success in Radio

It’s said that a significant percentage of success lies in simply showing up. It’s not something a person can necessarily put on a resumé, but I’m really good at showing up. Here at Magic, I’m the guy who gets the call to fill in if somebody else goes on vacation
Posted  on March 16, 2015