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Right now, there’s a lot to be thankful for. We’re especially thankful for our local doctors, nurses and other healthcare workers, teachers, grocery store staff, first responders, truckers, and delivery workers… the list of people working to keep our community healthy and strong goes on and on. Maybe you’re thankful for a complete stranger that […]

The women of Magic 98… Lanette Hansen, Ginger Martin, and Jillene Khan thank you for being a part of the 2020 Magic 98 Women’s Wellness Retreat! About 120 of our closest friends joined us at beautiful Madison Concourse Hotel and Governor’s Club on Saturday, March 7 and 8 for a weekend of spirit and soul. […]

Magic 98 had so much fun Cher-ing the love with you this Valentine’s Day with our annual Valentine’s Day Deliveries! Winners received a pretty sweet Valentine’s Day gift from Magic 98… including a pair of Cher tickets for her show at the Kohl Center on April 9, a $50 gift certificate to spend on bling […]

Thank you for donating to the 17th annual Community Baby Shower with Sentry Foods! Your donations will stay in our community and go to help new moms at The Elizabeth House in Madison and the Sauk Prairie Area Food Pantry in Sauk County. You can donate to either of these organizations any time! For more […]

For the last 30 years, Magic 98 has been granting Holiday Wishes to make the holidays brighter for those facing a tough time in our community. Below, you’ll find info on how to send in your Holiday Wish letter to Magic 98. Here are the stories that were shared on the air…   Holiday Wish Call #1  […]

Magic 98 went on another bus trip… to Milwaukee on Saturday, December 7, 2019 for a jolly good time just before the holidays. First stop was the historic Pabst Mansion. We got a private group tour to experience Pabst Mansion in all of her Christmas glory, beautifully decorated for the season, where we learned a […]

Trick-or-treat! Magic 98 brought treats (and some tricks) for our annual Halloween Deliveries! The Magic Crew was dressed up as the Scooby Doo gang, thanks to  Make It Up Costumes. Winners received a cute succulent from Jung’s Garden Center, snacks from Rural Route 1 Popcorn, and CBD infused bath bombs or CBD soap from Green RX! See […]

Congratulations to Alicia Ganske from Madison who heard her name this year and called back in time to become Magic 98’s Millionaire For a Day! Alicia came in to the visit the Magic 98 studios on Tuesday, October 18, 2019! See pictures from her visit below… Her day started with a limo ride with Gallant […]

Year after year, teachers in southern Wisconsin spend their own money to create a lively and bright classroom for their students. With your help, Magic 98 helped with one expense and provided Carpets for Classrooms! Thanks to Carpets Plus of Wisconsin, local teachers who were nominated by a friend, student, or themselves, have been awarded […]

Magic 98 took a group of listeners to Warrens Cranberry Fest on Saturday, September 28, and everyone had a blast! Below are some pictures of the fun we had. If you want to join us on the next bus trip, keep an eye out on or the Magic Facebook Page. To be the first […]

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